Our Story

Hello, Natural Beauty—we’re excited you’re here!

We’re a little embarrassed to admit that we’re so excited, we might be sweating a tiny bit. 

Which got us thinking about what started JK Naturals to begin with: sweat. 

Ok, not just sweat. We’re talking the stinky smelly odors that come when kids don’t smell like cute little kiddos any more - they start smelling like full-grown adults!

If your kid has hit that age, you know what we’re talking about. 

It’s a smell like no other, and as moms, we’ve smelled our fair share of nasty stuff, right?

Between our kids, the yoga studio, and our partners, we’ve smelled it all! 

And as we try to fight the stink, we’vetried it all, too. 

There are so many “natural” products out there that either don’t work or aren’t actually natural. 

Your Natural Care Revolution Starts Here...

Maybe you’ve run into the problem many moms encounter: you’re dedicated to keeping your family safe and using only clean, natural products. After all, your family deserves the best. 

The problem is, those products never seem to work! Sure, they smell incredible and are made with fairly decent ingredients, but they don’t stand a chance against the stink of your family. 

And then there’s the other problem, as a mom committed to natural living, you can smell a fake product a mile away. 

Too many companies rely on fake fragrances and synthetic ingredients to achieve the “fresh smell” we all want, yet they call themselves natural. #fail

It can be pull-your-hair-out-exhausting to think you’re buying something safe for your family only to take a closer look at the fine print on the back label and find that “safe” product is full of toxic chemicals! 

Is it too much to find products you can trust? 

We don’t think so! And neither do our customers. 

What Happy Mamas Are Saying About JK Naturals

“I've been searching for a natural deodorant that actually works for 20+ years. I've spent hundreds of dollars on natural deodorants, prescription deodorants - I even tried the crystal. None of them worked for me, so I reluctantly used a highly toxic men’s deodorant. 

I even tried making my own deodorant for a short period of time. It was effective, but I couldn't figure out how to get the right consistency, and it would burn my skin if I had recently shaved.

JK Naturals deodorant cream is amazing! I'm so happy to have found your products for myself, and I'm thrilled that my kids can use them as well.”

Elizabeth L. | Mom of 4 sweet-smelling kids

JK Naturals is committed to helping your family kick those obnoxious odors to the curb - naturally. 

So take a deep, much-better-smelling breath and get ready to meet the brand you’ve been waiting for. 

Our products are made with 100% natural ingredients. That means no artificial additives, no synthetic chemicals, and absolutely no aluminum.

Plus, they smell incredible (thank you, lavender and eucalyptus) and they work for everyone under your roof. 

Do you hear that? It’s the sound of moms practicing yoga, dads running marathons –– and even the smelliest little pre-teen kids around –– all celebrating products made just for them. 

When you join the JK Naturals family.

  • Moms like you can relax, knowing you’re a part of the natural care revolution.
  • Kids feel confident when our products make them realize what they’re going through is normal, natural, and a part of growing up.
  • The world is a better, toxic-free place when what you put on your body is just as important as what you put in it.

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